We were driven by the idea of making a statement in unfamiliar territory and blending classic eyewear themes with a modern interpretation while encapsulating the brand’s edgy yet minimal aesthetic. We were inspired by the idea of freedom; The freedom of a new beginning allowed us to explore different codes in our designs. This is apparent in the styles that undoubtedly grabbed attention but in rather different ways. Our two designs were on opposite ends of the size spectrum with the Genesis being quite small and the Classic quite large. The Genesis was also more angular and the Classic more rounded and curvy. This was in order to cater to the different preferences of customers and to show from the outset that we are multidimensional.